Back to Internal News and Media

McCarthy creates employment opportunities for hearing-impaired community

Bidvest McCarthy and E-Deaf announced a transformational partnership that marked the beginning of a remarkable journey for 40 individuals with hearing impediments. Part of the partnership sees these deaf people empowered with a set of critical skills as well as providing them with opportunities for growth.

Bidvest McCarthy and E-Deaf announced a transformational partnership that marked the beginning of a remarkable journey for 40 individuals with hearing impediments. Part of the partnership sees these deaf people empowered with a set of critical skills as well as providing them with opportunities for growth.

When the two companies joined forces, their aim was to uplift a community of people and help improve the everyday challenges that they face. The partnership also sets out to create a work environment where a person living with a disability is comfortable to work in and go on to thrive thanks to the opportunities for personal and professional growth.

According to recent statistics, the unemployment rate for deaf individuals is over 80%, compared to 39% in the general population. The lack of employment opportunities leads to economic and social hardships not only for the deaf community but for their families too.

The hearing-impaired community in general find it difficult to take on life's challenges and many battle with schooling – not for a lack of intelligence, but rather because of systemic barriers that limit access to essential communication tools and inclusive educational environments.

For those who do manage to finish school the job market is incredibly limited for a variety of reasons, including communication barriers, being stigmatised and inhospitable workplaces. In the first year of the project, NQF Level 3 learners are exposed to computer skills and are based full-time at E-Deaf. As of June 2023, these learners have reached NQF level 4 which is equivalent to a matric qualification.

As part of their learning, they spend a week at various McCarthy dealerships and a week at E-Deaf on a rotational basis. McCarthy pays a monthly stipend towards the learners and the good news is that the dealership aims to absorb all 40 learners at the end of their learning programme.

RelatedArticles